KEY RESPONSIBILITIES DETAILS %OF IMPORTANCE
A. Standardized Reporting: Work with internal stakeholders to determine ongoing business intelligence needs in order to design, develop and produce ongoing reports and dashboards to support the business.
B. Manage projects related to digital analytics from start to finish including data integration, report and dashboard automation, product analytics and insight, data collection, and product optimization
C. Assists in identifying opportunities that are most effective at driving conversions, revenue, ROI, and scale across Digital Marketing programs.
D.Build automated dashboards for digital, marketing & customer level insights – to be shared and championed with key stakeholders throughout the business.
E.Web Analytics: In addition to setting up standard web reports, the ideal candidate will Continually mine Google Analytics for
nuggets of information and insights to improve website performance.
F.Developing new skills and sharing your knowledge with the Data Team
G.Perform advanced analytics tasks, including but not limited to predictive statistical models, customer profiling, segmentation analysis, data analysis and mining, and external data enhancement using SQL, R, Python or PySpark